WHY do girls wear pink and boys blue?

WHY do girls wear pink and boys blue? 
 

Different of boys and girls clothes. 

Colored clothing began to appear in the nineteenth century, but its division is thought to have emerged only at the end of the century. Major stores recommended a separate color for each sex in order to convince parents to purchase new items for each child. 
 
Moreover, there were cases where the pink color was specifically advised for boys, as it allowed to emphasize the strength and activity of the future man. Girls were encouraged to buy blue clothing, as this color corresponded to their innocence and fragility. Naturally, there were also other recommendations, when pink clothes were attributed to the female sex, and blue — to men. 
 
It is only known that the customary state of affairs did not take hold until the end of the twentieth century.

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